Content™
for InTwelve™

Content™ — made to make HTML email accessibility accessible, achievable and affordable.

Implementing WCAG (Web Content Accessibility Guidelines) conformant accessibility into all of your HTML email content can seem inaccessible, as interpreting it for email can seem unachievable and the process of doing so can seem unaffordable – in terms of both time and money.

Content™ enables you to implement WCAG conformant accessibility into your HTML emails, one piece of content at a time

Content™ comes to change all that. Published as a weekly email, it covers one piece of HTML email content at a time, (e.g. a headline), and one aspect of that piece of content a time (e.g. a headline’s mark up), and is packed with the information and insights you need to help you implement WCAG conformant accessibility into that piece of content, thereby making marked progress, week by week.

Content™ + InTwelve™ = Accessible HTML Email

Content™ is designed to be used in conjuction with InTwelve™, a free tool that helps you walk you through the Web Content Accessibility Guidelines (WCAG), in twelve stages, enabling you to implement WCAG conformant accessibility into your HTML email content.

Content™ landing in your inboxes in 2026.

Wider than the WCAG

HTML email accessibility goes wider than the WCAG and so Content™ covers aspects of accessibility unique to HTML email, and is written for copywriters, creators (designers) and coders (developers).